Job Description
The CMO will lead the company into the future using AI and other new technologies and integrating postal/digital marketing to deliver high-impact and high-ROI marketing/fundraising campaigns for their clients.Â
Job Description: Â Account Team Oversight:
⢠Recruit and supervise VP/AE level staff;
⢠Oversee/manage all account teams;
⢠Monitor program profitability, track KPIs, and provide actionable insights;
⢠Ensure client and agency goals and budgets are met;
 Creative & Fundraising Strategy:
⢠Recruit, mentor, and inspire a high-performing team of direct response copywriters, editors, and graphic artists;
⢠Create a culture built on an understanding of foundational marketing principles and how to apply them to new technologies;
⢠Lead creative strategy brainstorming;
 Operational & Vendor Management:
⢠Streamline operations to improve agency efficiency and creative turnaround times;
⢠Manage vendor relationships to ensure cost-effective production and high-quality outputs;
⢠Streamline and oversee new client onboarding;
⢠Integrate digital and data teams to ensure cohesive omni-channel campaigns;
⢠Coordinate contract renewals, new client proposals, and RFPâs;
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Qualifications: â¢
10+ years of marketing or agency leadership experience, preferably in direct mail or conservative fundraising. ⢠Exceptional skill in postal fundraising strategy and creative (copywriting and/or editing)
⢠Strong project management and people management skills
⢠Proven track record managing complex client programs and executing high-performing fundraising campaigns.
⢠Strong analytical skills with the ability to turn analysis into action.
⢠Able to build and lead large internal teams.
⢠A thorough understanding of the foundational principles of marketing
⢠Passionate about the conservative movement and issues, with a clear understanding of the values that motivate its supporters into taking action.ââââââ
Competitive salary, commensurate with experience and qualifications.
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Job Tags
Contract work,